Category Archives: Online Marketing

Website Growth Techniques

Website Growth Techniques

Carma’s Commentary: Ken Courtright’s article on website growth (or increasing traffic) discusses modeling in reference to websites, but the same concept applies to businesses. In fact, he uses two brick-and-mortar businesses in his example. If you are starting a new business, or reinvigorating one that as lost its luster, the advice in this article is […]

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Q&A with Carma: Online Marketing with e-zines and Facebook

During this final excerpt from a presentation about online marketing, I answer questions about e-zines and Facebook. Both can be excellent tools for marketing your business and Facebook can also be used for marketing yourself as a job seeker, as well. Highlights from this video include: Offer an opt-in bonus that will entice visitors to […]

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Carma Spence Answers: What is a pURL?

What is a pURL?

During this excerpt from a presentation about online marketing, I gave a short description of what a pURL* is and what you can effectively use it for. “pURL” stands for personalized URL. Using software, you can general virtual, customized webpages such as: carma.joebloe.com joebloe.com/carma Once the personalized URLs are generated, you can send them via […]

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Communicating with visual spatial learners

Communicating with visual spatial learners

There are many ways that people communicate and learn, the most commonly known are Visual, Verbal and Kinesthetic. But there are more. Learning how to communicate using these various learning styles can make your educational material more effective and the delivery of your message more engaging. The most common learning style it Visual Spatial. In […]

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