Think outside the box

“I would have to say if you think outside the box when you’re a professional speaker. You gotta look at what does the public that you’re addressing really need? What unique knowledge can you share that no one else knows.” ~ Robert Arnoff from Public...

The Importance of Niching

Why niche? you might be asking. Don’t I want to sell to as many people as I can? Doesn’t everyone need what I have to offer? That may be so … but not everyone wants what you have to offer. And people are more likely to buy what they want over what they need. Also,...
Re-Furbish Your Niche

Re-Furbish Your Niche

How’s your niche? Are you in the right one? As you plan out your business for the New Year, you might want to take a good look at how you are defining your niche. Maybe that definition could use a little refurbishing. Here are some things you can do to make this part...

Pin It on Pinterest

Skip to content
Verified by ExactMetrics