Communicating with customers is becoming more and more conversational. In this guest post by Merilee Kern, eight tips for using “conversational marketing” are shared. 8 Ways to ‘Speak Human’ and Change the Game New book reveals how companies can ‘make and maintain more meaningful, impactful and enduring connections within the […]
The following guest post shares some good information on how to start a solo entrepreneur business. These steps for creating a digital marketing strategy are valid whether you’re starting a full-time business or a side hustle. Where to Begin Your Digital Marketing Strategy as a Solopreneur By Michael Rausher With […]
Women have been making history alongside men since time began. March is Women’s History Month, so when I saw this article by Marianne Clyde, I wanted to share it with you. As women entrepreneurs, we are poised to make history — we may impact the history of a community, an […]
Carma’s Note I’ve always considered myself a liberal and compared to my conservative husband, I still am. However, some of the comments I’ve been seeing on my Facebook feed from my liberal friends and colleagues over the past several months have made me very concerned for liberal thought (as well […]
Email marketing is an important part of any small or solo-entrepreneur’s business. In this post, Kevin Layton shares five things that you should avoid in the emails you send out to your subscribers. 5 Email Marketing Missteps Every Online Marketer MUST Know By Kevin Layton Email is by far one […]
Work-life balance can be a challenge for the work-at-home entrepreneur. However, balancing your work with your life is very important for your health and the health of your business. NOTE: To help me get back into the routine of blogging, I’m accepting guest posts. Here is one I arranged for […]
Carma’s Commentary: Ken Courtright’s article on website growth (or increasing traffic) discusses modeling in reference to websites, but the same concept applies to businesses. In fact, he uses two brick-and-mortar businesses in his example. If you are starting a new business, or reinvigorating one that as lost its luster, the […]
Entrepreneurs — especially solo-entrepreneurs — often fly by the seat of their pants. They grow their business one step at a time, not giving much thought to the culture of their once one-woman business. When I saw the following article, I realized that if we took the time to figure […]
Fear is the opposite of love and it is the one thing that holds us back from doing, being and having everything we want and deserve. Like the Trickster, fear sometimes looks like something else: prudence, anger, caution…. However, I’ve discovered that when we act from fear rather than love, […]
