E-zine FAQ: Do I Really Need an E-zine?

E-zines (pronounced “ee-zeens”), short for electronic magazines or newsletters, are an inexpensive marketing tool that can grow your business. Imagine reaching hundreds, thousands, or even hundreds of thousands of potential customers, worldwide, who want or need your specific product or service. These are pre-qualified prospects that “opt in” to receive […]

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E-zine FAQ: What “Valuable Information” Can I Provide?

Remember, you’re an expert at whatever it is your business does. You have knowledge that can help your subscribers — they’re looking to you for solutions. Provide them with tips and techniques for dealing with issues relevant to them, or provide product reviews and recommendations, or updates on industry trends […]

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