Category Archives: Awesome Career

online marketing for authors - reverse blog tour

Online Marketing for Authors Case Study: Reverse Blog Tour Debriefing

I first heard about this idea for a reverse blog tour in a book marketing webinar. An author of a zombie book gathered a bunch of fellow zombie authors and hosted “Zombiepalooza.” I thought it was a brilliant idea, and since I had a book title I wanted to increase sales on (Your Perfect Pie) […]

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elderly people in love

Attitude Impacts Your Health

Newly published research led by the Yale School of Public Health demonstrates that individuals who hold negative beliefs about aging are more likely to have brain changes associated with Alzheimer’s disease. “We believe it is the stress generated by the negative beliefs about aging that individuals sometimes internalize from society that can result in pathological […]

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