The following are the most common questions I received from “The 4 Pillars of Money Empowerment” webinar I held last month. Because it was so popular, I’ve decided to make it evergreen. If you missed it, you can register to view it here. How do you get back to center […]
Category Archives: FAQs
One question I see asked often about content and article marketing is, “How often should I be submitting articles?” There is no hard and fast answer. It really depends on how prolific you can be, how many articles you are submitting at one time, and what you are using article marketing to accomplish.
There are as many attraction tools out there as there are prospects to attract. However, the most commonly used attraction tools are: Special reports, e-books and white papers These documents provide specific and focused information that the prospect would like to have. They are created to help prospects identify their […]
Now that’s a doosy of a question, for all passions are interests, but not all interests are passions. When you are interested in something, you hold a sense of curiosity about that something. But, a passion is something much more … it has a stronger push, pull and draw. A […]
Choose topics that relate to what you are marketing. For example, if you are marketing a dog training course, you would write articles about dog training. Even better, you would write articles that were related to the content in your training course. Let’s say you have chapters on training your […]
Wrong! Testing is always smart. Even with small lists, testing an A version against a B version can give you good information. “A/B testing works as a perfect canary in a coal mine,” Pat Peterson, VP-technology, IronPort Systems, told BtoB magazine, adding that you can test with even one or […]