Category Archives: 4-Marketing & Selling

Carma Spence holding a copy of Shirra S

Book Review: “Experiential Marketing” by Shirra Smilansky

Download a PDF of this Post – Click HereIf you’re interested in learning how to incorporate experiential marketing into your marketing mix, you can’t go wrong with Shirra Smilansky’s Experiential Marketing. Summary of Experiential Marketing Smilansky’s book is a deep dive into the process of successful experiential marketing. She provides […]

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Ethan Siegel on the Weekday Wisdom with Carma Spence Par 3

Ideas to Income Interview: Ethan Siegel, Part 3

Weekday Wisdom Episode 76 Ideas to Income Interviews Ethan Siegel, Astrophysicist, Science Writer and Author Today’s episode is the third and final segment of my conversation with Dr. Ethan Siegel, an astrophysicist and science fiction fan who is bringing his passions together and turning them into a source of income. […]

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