Category Archives: 5-Planning Your Business

Book Review: “Bridging the Soft Skills Gap” by Bruce Tulgan

Bridging the Soft Skills Gap: How to Teach the Missing Basics to Today’s Young Talent By Bruce Tulgan Wiley Available through Amazon in hardback, paperback, and Kindle editions. You can find it at other online and offline booksellers, as well. Summary of Bridging the Soft Skills Gap Soft skills — those hard to define qualities […]

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Carma holds a copy of Make Your Shift

Book Review: “Make Your SHIFT” by Beverly Flaxington

Make Your SHIFT: The Five Most Powerful Moves You Can Make to Get Where YOU Want to Go By Beverly D. Flaxington ATA Press Available through Amazon in paperback and Kindle editions. You can find it at other online and offline book sellers, as well. Summary of Make Your SHIFT: This book provides the reader […]

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Target Marketing in Your Business or Job Search

Target marketing in your business or job search

During this excerpt from a presentation about online marketing, I talk about the four steps in finding and reaching your target market and how those four steps can be applied to business marketing or searching for a new job. In a nut shell, here are the four steps with some suggestions and examples of how […]

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Paycheck to Passion podcast

Get Out of Struggle and Create a Business You Love

Last week, I was the featured guest on the Paycheck to Passion Podcast with Meredith Eisenberg, which I mentioned when she was a guest on my podcast. On her show, I share some techniques you can use to get out of struggle mode and start creating a business you love. “Be clear, and do not […]

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Meredith Eisenberg on The C.A.P. Podcast

Entrepreneurism is what you make of it

The March 5, 2015, episode of The C.A.P. Podcast featured Meredith Eisenberg, co-host of the Paycheck to Passion podcast and the co-founder of the Passionate Entrepreneurs Network. In this first video excerpt of the episode, she shares the inspiration behind her podcast. When she learned that the economy was so damaging to people’s lives, that […]

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