The new cover will be revealed in October/November 2020. Go here to see some of the early versions of the second edition cover.
What’s New in the Second Edition?
- All the chapters are updated with new information and examples.
- A bonus 6th “Deadly Mistake” has been added
- New chapters have been added to make the information even more actionable
Stay tuned for new information
If you’d like to be kept in the loop about the release of the second edition of Home Sweet Home Page, enter your name and best email address in this form. You’ll also be added to my general email list and receive tips and information for Authorneers each week.
Attention Authors, Speakers, Coaches
and other Information-Based Solo-Entrepreneurs:
Is Your Website Undermining Your Business?
If it has fallen victim to one of the 5 Deadly Mistakes
discussed in Home Sweet Home Page, it most definitely is!
Each day … no, minute … that you have an ineffective website representing your talent, you are losing business, losing opportunities and losing the chance to make a difference in this world.
Chances are, you got into your line of work because you were passionate about something and wanted to share that passion with others. As Michael Port puts it, you “stand in the service of others.” But, when you can’t get your message out there to those you were meant to serve, how can you accomplish the task you were put on this Earth for?
You may be highly skilled and knowledgeable about what your topic, but not know a thing about how to express your value to an anonymous web surfer who happens upon your website.
What’s wrong? they say. Why aren’t more people lining up to hire me, book me, buy my products? Isn’t my website pretty enough? Don’t I provide enough relevant information?
And they never figure out what’s wrong.
And the kicker is, most of the time, it would take just a few simple changes to their home page to turn all this all around!
Yes, simple, easy-to-do, tweaks to your home page
can improve your website’s success.
And you’ll learn what they are in Home Sweet Home Page: The 5 Deadly Mistakes Authors, Speakers, and Coaches Make with Their Website’s Home Page and How to Fix Them! — a little, 7-1/2″ by 7-1/2″ book packed with useful, easy-to-understand information that you can apply to your website before the week is out!
Inside, you’ll find out:
- The 5 basic types of website and what purpose each serves.
- How your domain name can make or break your business, reputation and perceived expertise.
- Why an opt-in box is important and where you should place it on the home page.
- The basics you need to know about opt-in incentives.
- A simple technique you can use to optimize information on your home page for better search engine results.
And so much more … including the 6 questions you simply must answer with your website if you want it to be an effective marketing tool.
Select the Version You Want Below
Audio Tour of Home Sweet Home Page
Reviews of Home Sweet Home Page
Linda Dessau, You Talk, I’ll Write
“I highly recommend the valuable and action oriented book Home Sweet Home Page: The 5 Deadly Mistakes Authors, Speakers and Coaches Make with Their Website’s Home Page and How To Fix Them! by Carma Spence-Pothitt, to anyone seeking to understand why their website isn’t achieving its full potential as a business creation tool. By understanding the vital importance of the untapped power of the home page, to build reputation and increase business, this book serves its stated intentions very well.”
An excerpt from Wayne Hurlbert’s review of Home Sweet Home Page.
Rev. Rochelle Walden, Spirit in Business coach
Mary Tucker, Cultivate Your Life
March 20, 2010
“Short and succinct, the book describes in an engaging manner the most essential elements of an effective website….”
An excerpt from Mayra Calvani’s review of Home Sweet Home Page. Read the entire review here.