Book Tour Stop: Swoop’s World Primetime

Today, I stopped by the home studio of Swoop and Peter Dopulos for a live video stream and Internet radio chat about my book 57 Secrets for Branding Yourself Online. Swoop’s World Radio is a Southern California Internet radio show based in Long Beach, Calif., that...

Apostrophe Books matches my donation!

On Sunday, September 22, 2013, from 2 to 4pm, I’ll be signing copies of my book, 57 Secrets for Branding Yourself Online at Apostrophe Books in Long Beach. I’ll be selling a special package of the book plus my downloadable audio program, The Six Questions...

Taking control of your online brand

There are five steps you need to take to create, nurture, and manage your online brand. These steps work in concert with your offline branding efforts, creating a cohesive online/offline brand. During the book launch & fundraiser workshop in July, I discussed...

What is online branding?

During the book launch & fundraiser workshop held on July 14, 2013, I explained what online branding is. In a nutshell, online branding is communicating your brand through the Internet. To understand what that means, you need to know what branding is in general...

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