by Carma Spence | Feb 16, 2011 | Marketing & Selling
People are looking online for information. You have information. Article marketing can be an excellent way to connect the two of you. Here’s how you can use article marketing to generate leads for your business: Step 1: Get to know your target market and how they...
by Carma Spence | Feb 14, 2011 | Marketing & Selling
When people fire up their favorite search engine and start looking for stuff on the Internet, they are more than likely looking for information. They are researching a topic, a product or a service. So how can fiction authors grab a piece of that traffic with article...
by Carma Spence | Feb 11, 2011 | Marketing & Selling
Article marketing is practically custom made for non-fiction writers and authors. There are so many things you can write about that will promote your work. Here are three: Are you an expert on a specific topic? Many authors and writers focus on one topic, such as...
by Carma Spence | Feb 9, 2011 | Marketing & Selling
The goal of article marketing is to attract people who will buy your stuff or hire you to visit your website. So the first step in the process is to know who these people are and how they use the Internet to find stuff and services like yours. Article marketing is an...
by Carma Spence | Feb 2, 2011 | Marketing & Selling
To really make the most of article marketing, you need to be strategic. And in order to be strategic, you need to create a workable plan. Here are some suggestions inspired by goal planning steps from If Success Is a Game, These Are the Rules: Ten Rules for a...