Now that anyone can publish a book using print-on-demand services such as CreateSpace and Lulu, an interesting thing is happening: the rise of the entrepreneurial author. This is an author who is also an entrepreneur. She is in charge of her destiny and owns her own business. She is more than a writer (if she even identifies herself as such). She is more than an author, for her business has more to offer than just a book. She is an entrepreneur. But what does that mean?
When you are an author and an entrepreneur, you embrace the nuances of the entrepreneurial life from the viewpoint of an author. And you know you’ve successfully become an entrepreneurial author when you’ve embodied these characteristics:
Seasoned entrepreneurs have developed the ability to believe in themselves … and not let feelings of self-doubt and questions of self-worth get in the way of what they want to achieve. They’ve learned how to overcome obstacles and have become strong enough to know they can do so again. Entrepreneurial authors know that they can reach their ideal readers and audience through the power of their words on paper and in pixels.
Entrepreneurial authors know they are in charge of their success. They don’t expect anyone else to hand them results on a platter. Although they may work with publishers, they don’t depend on them to get the books into reader’s hands. They are solution finders and take pride in the fruits of their labors. They use their strengths to move their business forward and are savvy enough to hire out their weaknesses to people better suited to accomplish those tasks.