Tag Archives: comfort zone

Brian Tracy

Power Thought: Move out of your comfort zone

Listen to the audio version here or on Spreaker! [sc_embed_player_template1 fileurl=”http://www.carmaspence.com/carmaspence/audio/powerthoughts/2014/20140701.mp3″]   “Move out of your comfort zone. You can only grow if you are willing to feel awkward and uncomfortable when you try something new.” ~ Brian Tracy What this quote means to entrepreneurs: How can you own your […]

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What Will Ferrell Has Taught Me About Marketing

men vs wild Last night I watched the “Will Ferrell Special” episode of Man vs. Wild with Bear Grylls. This episode is just a small part of the overall marketing strategy behind the release of Land of the Lost, a remake of one of my favorite childhood Saturday morning shows. And it also taught me a valuable marketing lesson.

In the show, Will and Bear are dropped into the Arctic Circle and have to survive for 48 hours while trekking to their pick up point. At the start of the show, Will states “I don’t even like camping.” Will was his typical goofy, deadpan self throughout the show, but you could also tell that it wasn’t easy for him either.

And it occurred to me, sometimes you need to step out of your comfort zone to market your products and services. If you just stick to what you’ve always done to market your business, you’ll continue to get what you’ve always gotten. Are you satisfied with that?

If you want to grow your business, you shouldn’t be.

So, take a look at what you’re doing and ask yourself these questions:

  • Are there other ways I can get the word out about what I have to offer?
  • Why am I not trying these other ways?
  • Is fear of the unknown or untried preventing me from giving a worthwhile technique a try?
  • How can I step out of my comfort zone and do something truly amazing to market my business?


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