“Your job is to make [the audience] feel like their life is better because they heard you speak.”
~ David Henderson
This past Saturday, I attended the Toastmasters District 1 Fall Conference. The keynote speaker was 2010 World Champion of Public Speaking David Henderson. What he had to say was truly inspiring and so full of good info, I knew I had to share it with you. In today’s post I’ll share his insights into the purpose of being a speaker … what your job up at the lectern is, as well as his advice for successfully performing that job.
No matter what your topic, be it purely inspiration, purely information or somewhere in between … you need to evoke the sensation of change in your audience. They need to feel that their time spent listening to you was worth their while. They need to feel transformed … even if just a little bit.
Henderson’s advice for achieving that is to tell a story. He said that your story should be personal, engage the audience emotionally and make your message stick.
A personal story is not necessarily about you, but it is one that feels real, authentic and draws your audience in. “When you tell a story really well,” Henderson said, “the audience starts thinking about themselves — that’s the point.”