by Carma Spence | Sep 2, 2019 | Building Relationships
To be effective at relationship marketing, you need to know your audience. One aspect of knowing your audience is discerning how much interaction—via email, social media, etc.—is effective, and how much is just TOO much. Let’s compare three different scenarios and...
by Carma Spence | Aug 30, 2019 | Building Relationships, Marketing & Selling
Have you ever wondered what you should send to your email list? In this video, I share 6 things you can do to generate ideas and six suggested content ideas you can use right now. If you’re interested in watching this video, you probably already know that email...
by guest | May 16, 2016 | Building Relationships, Marketing & Selling
Email marketing is an important part of any small or solo-entrepreneur’s business. In this post, Kevin Layton shares five things that you should avoid in the emails you send out to your subscribers. 5 Email Marketing Missteps Every Online Marketer MUST Know By...
by Carma Spence | Jun 8, 2015 | Marketing & Selling, Video
During this excerpt from a presentation about online marketing, I gave a short description of what a pURL* is and what you can effectively use it for. “pURL” stands for personalized URL. Using software, you can general virtual, customized webpages such as:...
by Carma Spence | Sep 8, 2014 | Building Relationships, C.A.P. Podcast, C.A.P. Podcast - Video, Marketing & Selling, Video
In this first of two excerpts of the July 18, 2014 episode of The C.A.P. Podcast, I chat with Diedra Miller about two things you can do to more effectively engage your prospects and clients using email marketing. The first tip Diedra shared was to regularly...