Tag Archives: entrepreneursship

Blogging Tips for Entrepreneurs

Blogging Tips for EntrepreneursBlogging can be a powerful marketing tool for entrepreneurs, especially those with an expertise- or information-based business, such as coaches, speakers, chiropractors, dentists and trainers. Blogging is a natural way to attract traffic to your website. And if you are already in a business that shares information and expertise with your clients, then creating blog posts can be an natural extension of what you do. The following are a few tips for creating an ideal prospect attracting blog for entrepreneurial businesses.

Blog about your topic of expertise

O.K. This one should go without saying. If you want to attract prospects interested in your products and services, write about information related to those products and services. Your blog can be expansions of, or tangential meanderings from, the information provided by your products and services. Use your blog to illustrate what areas you can help your clients with.

Keep your readers informed

If you are actively attending or participating in networking and other events that your readers can attend too, blog about them so they can have the opportunity to meet you in person. You’d be surprised how this can greatly increase client acquisition.

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