by Carma Spence | Jun 15, 2015 | Marketing & Selling, Planning Your Business, Video
During this excerpt from a presentation about online marketing, I talk about the four steps in finding and reaching your target market and how those four steps can be applied to business marketing or searching for a new job. In a nut shell, here are the four steps...
by Carma Spence | Dec 29, 2009 | Marketing & Selling, Self Discovey
So you’ve decided on your business’s niche. And you’re ready to go out and create products and services just for your target audience. Wait! Don’t move so fast. Are you sure this target market will be profitable? To be sure, do your due...
by Carma Spence | Dec 15, 2008 | Marketing & Selling
How’s your niche? Are you in the right one? As you plan out your business for the New Year, you might want to take a good look at how you are defining your niche. Maybe that definition could use a little refurbishing. Here are some things you can do to make this part...
