Tag Archives: keyword research

Two Essential No-Cost Marketing Tools for Online Marketing

Two Essential No-Cost Marketing Tools for Online Marketing

Not everything in the online marketing world costs money. You can actually get a fairly good start with online marketing with minimal investment. The basic expenses will be hosting and domain, which you can get for less than $100 per year. There are some email marketing services, such as MailChimp, that start out free and then cost a minimal amount once you’ve grown your list. But there are also no-cost marketing tools that will always remain free and should form the backbone of your online marketing efforts.

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The Keys to Keyword Research

success If you want your article marketing efforts to help drive traffic to your website, you are going to need to conduct some keyword research.

Why?

Because you need to know the actual key words and phrases that members of your target market are using to search for products and services like yours … not just what words and phrases you think they are using.

Here are some tips for conducting keyword research for your article marketing efforts:

Using SEO Book
My favorite keyword research tool is SEO Book (www.seobook.com), which I learned about from Daniel Hall. If you’ve never used them before, you’ll need to register for an account. Don’t worry, it’s free and I’ve never received an email from them.

Their keyword research tool is located here:
http://tools.seobook.com/keyword-tools/seobook/

Enter your key word in the box and click on the “Submit” button. Your results will look something like this:
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4 Things ALL Online Articles Must Have

4 Things ALL Online Articles Must Have

Articles are a driving force in bringing traffic to a website. Not only through articles posted on the site itself, but through guest posting on other people’s sites, as well. Articles are a major factor in giving sites high rankings in search engine result pages. The higher a site ranks the bigger slice of the traffic flow pie it gets. With greater traffic flow, there are more profits and more potential for other income-generating methods, as well. That’s why there are certain things your online articles must have.

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