by Carma Spence | Jun 29, 2015 | Marketing & Selling, Video
Although blogging started off as a personal form of expression — think diary online — it has evolved into an effective way to market your business, organization or cause. It is also a way to build a brand and platform for yourself, setting yourself up as an expert at...
by Carma Spence | Jun 22, 2015 | Marketing & Selling, Video
During this excerpt from a presentation about online marketing, I talk why online marketing is important, not only for business owners, but job seekers, as well. “What you say online — on Facebook, on Twitter, on LinkedIn — affects your ability to get a...
by Carma Spence | Jun 8, 2015 | Marketing & Selling, Video
During this excerpt from a presentation about online marketing, I gave a short description of what a pURL* is and what you can effectively use it for. “pURL” stands for personalized URL. Using software, you can general virtual, customized webpages such as:...
by Carma Spence | Jun 5, 2015 | Creating Products, Marketing & Selling
There are many ways that people communicate and learn, the most commonly known are Visual, Verbal and Kinesthetic. But there are more. Learning how to communicate using these various learning styles can make your educational material more effective and the delivery of...
by Carma Spence | Jun 1, 2015 | Planning Your Business, Video
Today I’m going to do something a little different. Last week, I was supposed to give a workshop about marketing your business online. However, when I asked the audience, most of the people there didn’t own a business and weren’t interested in...