by Carma Spence | Apr 29, 2011 | Marketing & Selling
There are two ways you can use online public relations (PR) to market your book: actively and passively. Active Public Relations Now that so many people in the media use the Internet to find and research stories, it has become easier for authors without big marketing...
by Carma Spence | Feb 21, 2011 | Marketing & Selling
Most people don’t think of it this way, but posting press releases on press release distribution sites is a form of article marketing. The big difference between an article posted on an article directory and a press release posted on a press release distribution site...