by Carma Spence | Feb 18, 2019 | Marketing & Selling
Public Relations (PR) is a fantastic way to get the word out about your brand. In her new book, 8-Second PR: Energize Your Story for Ultimate Media Success (January 2019), Liz H. Kelly takes readers through an eight-step process for promoting your business that is...
by Carma Spence | Sep 17, 2015 | C.A.P. Podcast, C.A.P. Podcast - Audio, Marketing & Selling
[powerpress] If you are willing to put in the effort, there are a very few ways that are guaranteed to grow your business quickly. Getting mentioned in the right media is one of them. In today’s episode of The C.A.P. Podcast, my guest is Pete Walter of...
by Carma Spence | Mar 6, 2014 | C.A.P. Podcast, C.A.P. Podcast - Audio, Marketing & Selling
https://carmaspence.s3.us-west-1.amazonaws.com/CAPPODCAST/2014/cap-jlublin-20140307.mp3 Public relations is one of the most powerful marketing strategies you can use in your business, in part because it is free, but more importantly, because it gives you...
by Carma Spence | Feb 18, 2014 | Marketing & Selling
“Posting press releases on press-release distribution sites is a form of marketing that needs to be approached strategically.” Photo: Watching the waves from the cliffs at Doran Park, Sonoma County, Calif. Taken December 2013. Grab your copy of 57 Secrets...
by Carma Spence | Oct 11, 2012 | Marketing & Selling, Video
Recently, I attended Craig Duswalt’s Rockstar Marketing Bootcamp. While I was there, I learned a lot (some of which I’ll be sharing in future posts) and had the opportunity to meet some very talented, inspiring and wonderful people. In this video, I...