Plan Your Business Vision

Are you a creative entrepreneur
struggling to take your business to profitability?
Do you find your career lacking direction …
and therefore lacking the success …
you know you can achieve?

Could the Cause Be that You Don’t Have a Clear,
Written Plan for Where Your Career or Business Is Going?


Developed with creative entrepreneurs in mind, the Plan Your Business Vision workshop lays out a simple, flexible and effective system for planning a vision for a creative business (or career) and the strategic plan to get there.

When this program is given live and in person, it is a full-day workshop. Virtual versions of this program meet weekly for four weeks. A private, telephone session can be scheduled for within a month after the completion of the workshop.

This course will help you identify:

  • Where you are now
  • Where you want to be in 3-5 years
  • A strategic plan for getting from here to there

Here are some of the critical components covered in this program:

Part 1:

  • Group Orientation
    Introductions to members of the group
  • The 5 Essential Elements of Your Plan
    A quick overview of the five elements we’ll cover in the program
  • Defining Your Target Market
    Why you must and how you can define your target market
  • The Difference Between Features and Benefits
    You have features, your customers and clients want benefits. Learn how to translate features into benefits.

Part 2:

  • Q&A
    I’ll answer your questions about the previous session
  • Group Critique Session
    The group will provide feedback on the homework assignment from the previous session.
  • The Vision Statement
    How to fashion a vision statement that inspires you to action
  • The Mission Statement
    How to create a mission statement that will give you clear direction
  • Setting Objectives
    How to create S.M.A.R.T. goals that you can achieve in the time you’ve chosen

Part 3:

  • Q&A
    I’ll answer your questions about the previous session
  • Group Critique Session
    The group will provide feedback on the homework assignment from the previous session.
  • Selecting the Right Strategies
    An overview of several strategies you can use to grow your business and the goals they can help you achieve
  • Creating an Action Plan
    The right way to create an action plan that makes you accountable and helps you monitor your progress
  • Setting Up Your Monitoring System
    Setting up a system to keep track of your progress and make adjustments along the way

Part 4:

  • Q&A
    I’ll answer your questions about the previous session
  • Group Critique Session
    The group will provide feedback on the homework assignment from the previous session.
  • The S.W.O.T. Analysis
    How to assess your strengths and weaknesses, identify opportunities and threats, and use this information to protect and grow your business

Who Should Attend

This program is tailored for creative entrepreneurs and small business owners such as:

  • writers,
  • authors,
  • artists,
  • craftspeople,
  • photographers,
  • chefs

and other entrepreneurs who feel that creativity is one of their core values.

This program works well for people who are still working on fine-tuning a business concept that hasn’t launched yet. However, it works even better for business owners who are at a point in their business where they feel the need to refocus their marketing strategies to take them to the next level.

How You’ll Benefit

yipee By the time the program is over, you will have completed a first draft of your business/career plan and received feedback from both the group and me on the key components.

You will have a clear focus on where you want to take your business and the action steps you’ll need to take to get you there over the next 12 months.

You will feel more relaxed about the future of your business because you will have a clear plan of action that is written down to guide you. You will be prepared to make strategic decisions when new opportunities present themselves, knowing when to say “yes” or “no” depending on whether the opportunity takes you closer to or further from your goals.

You will also, more than likely, have a group of like minded friends who can support and encourage you as you take your business to the next level.

What You’ll Receive as a Part of the Program

digitalpkg Here is what is included in the Plan Your Business Vision Workshop:

  • The Plan Your Business Vision self-study workbook, audios and bonuses – $277 value
  • 6 to 8 hours of group instruction – $500 value
  • One 30-minute private session – $125 value
  • Audio recordings of virtual sessions – at least $40 value

The total value of this course is $942, but because you are sharing the cost with at least four others, your total investment is only $399. That’s a 58% savings.

Not sure this is right for you? Give me a call at 562-435-0136 or send me an email using the contact form!

To ensure all participants receive personal attention,
there is a maximum of 10 individuals allowed per course.

interest list

Special Groups

The basic course is ideal for creative entrepreneurs, however, if you can gather a group of five to 10 individuals from a specific niche, I can tailor this workshop for your group. For example:

  • Actors: Plan Your Acting Career Vision Group Program
  • Authors: Plan Your Book Marketing Vision Group Program
  • Coaches: Plan Your Coaching Business Vision Group Program
  • Speakers: Plan Your Speaking Career Vision Group Program
  • Job Seekers: Plan Your Job Search Vision Group Program
  • Work at Home Moms: Plan Your WAHM Business Vision Group Program